[mk_page_section bg_image=”http://www.gnomi.com.cy/site/wp-content/uploads/2018/06/shared4.jpg” bg_color=”#f25c5e” attachment=”fixed” bg_position=”center center” bg_repeat=”no-repeat” bg_stretch=”true” enable_3d=”true” bg_gradient=”vertical” video_color_mask=”rgba(242,92,94,0.17)” gr_end=”#f25c5e” video_opacity=”1″ min_height=”92″ full_height=”true” padding_top=”0″ padding_bottom=”0″ lazyload=”true” top_shape_size=”small” bottom_shape_size=”small” bottom_shape_color=”#ffffff” sidebar=”sidebar-1″]
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CASE STUDY:

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CYTAMOBILE VODAFONE – SHARED

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The Challenge

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Following a successful launch, the brand needed to invent a way whereby to “hand over” the campaign to the people, engage with them and have them experience first hand the power of being connected and sharing with family and friends.

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The Strategy

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Create a platform that can have multiple access points, utilize all popular social media and be able to accommodate multiple activations.

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The Idea

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A hub, housed as a fully-responsive microsite, that has been developed to “draw” content from the most popular social media platforms – Facebook, Instagram and Twitter – as well as accept content directly uploaded onto the site itself.

The whole activation is powered by the hashtag#sharedmomentscy

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MICROSITE

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SOME NUMBERS:

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During the first 3 months of 2017, we achieved

43.391
page views 

23.505
users

15.472
total participations
 more than any other similar 
activation in our market 

…while #sharedmomentscy
 has received
18.435
mentions to-date,
making it the highest trending hashtag in Cyprus!

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CASE STUDY:

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LIDL /  5 YEARS OF SMILES

[/mk_fancy_title][mk_button dimension=”flat” size=”large” icon=”mk-icon-angle-right” icon_anim=”vertical” url=”http://www.gnomi.com.cy/case-study-lidl-5-years-of-smiles/” margin_bottom=”-30″ bg_color=”#1d1b22″ btn_hover_bg=”#ffd833″ btn_hover_txt_color=”#1d1b22″]VIEW CASE STUDY[/mk_button][/mk_custom_box]
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CASE STUDY:

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HOLLAND & BARRETT / THE GOOD LIFE

[/mk_fancy_title][mk_button dimension=”flat” size=”large” icon=”mk-icon-angle-right” icon_anim=”vertical” url=”http://www.gnomi.com.cy/case-study-holland-barrett-the-good-life/” bg_color=”#1d1b22″ btn_hover_bg=”#52cea1″ btn_hover_txt_color=”#1d1b22″]VIEW CASE STUDY[/mk_button][/mk_custom_box]
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WANT TO SEE MORE?

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